Tumblarity
Tumblarity is a ridiculous concept. Your number goes higher based on several factors, but it seems the most important (and easiest) factor is just that you keep posting. And posting. And posting. As though Tumblr is some sort of word/image/video vampire and it needs your posts to go on growing larger and stronger, then inevitably even hungrier for more info to suck the marrow out of until eventually its just gnawing on its own sun-bleached bones because there isn’t anything genuine left to gain to nutrition from - namely until we’re all just re-blogging each other in one worldwide circle jerk.
That may be dramatic, but I think the concept of being “internet famous” is getting out of control.